Comparison of Marketing Strategies and Technological Innovation in New Energy Vehicles: A Case Study of BYD and Tesla. Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan, [S. l.], v. 5, n. 2, p. 80–87, 2025. DOI: 10.35314/xvj8sd30. Disponível em: https://jurnal.polbeng.ac.id/index.php/InovbizMIK/article/view/1297.. Acesso em: 11 jan. 2026.